Sadly, it seems the big media focus in Brighton all week has not been on Gordon's rather good speech (more on that on Saturday) but on The Sun's decision to switch allegiance from Labour to the Tories - which is really no more than a right-wing newspaper coming back to its natural home.
Of all the many words that have been written about it, The Guardian's Michael White surely put it best. "The Sun's policy switch is dictated by Rupert Murdoch and his well-documented policy of being on the winning side – from here to Sydney, Washington and New York, back again via Beijing."
I have to say I particularly enjoyed the paragraph in which Michael likened the red top's behaviour to "making a discarded girlfriend take the bus home carrying a black plastic bag full of clothes that have just been thrown on to the street. Laddish or what? We should hardly be surprised, should we?"
Those who were in or around the Lobby in 2002/3 will know exactly which well-known Sun journalist this was a reference to. Ouch.